Microsoft has officially launched Copilot in the Microsoft Advertising Platform, marking a significant milestone in digital advertising. With Copilot, advertisers now have access to powerful AI-driven features, including natural language conversational chat, asset recommendations, and image asset creation, directly within the advertising platform.
Discover insights from top industry leaders in health and pharmaceutical advertising as they tackle challenges, discuss innovations, and share their visions for the future.
Discover the UK Government's latest consultation on implementing new rules to restrict food and drink advertising to children. Learn about the proposed regulations and their potential impact on advertising practices.
Discover how Cambridge United Football Club enhances supporter experience and provides unique branding opportunities for sponsors with the introduction of a cutting-edge LED perimeter advertising system. Learn about the benefits of this innovative addition for fans, advertisers, and partners.
Discover the impressive background and vision of Dabibi, the industry thought leader and experienced professional, as she takes on the role of leading production and growth for advertising colour in North America at Harbor.
Rhode Island's latest tourism campaign faces critique from Nail Communications' creative partner, Alec Beckett. In a scathing social media post, Beckett describes the campaign as "something worse than bad: it’s generic." Explore the implications for the state's image and the ongoing debate on the balance between generic appeal and the need for a distinctive, authentic narrative.
Dive into the heart of basketball and sneakers with 'The Clinic' by Foot Locker, Nike, and Jordan Brand. Join us on a year-long journey filled with interactive events, basketball clinics, and exclusive product releases, starting at NBA All-Star 2024 in Indianapolis.
Dive into the transformative insights of the dentsu-e4m Digital Advertising Report 2024, revealing a projected 23.49% CAGR for India's digital advertising industry by 2025. Explore the evolving trends shaping the future of advertising, with a market estimated to reach Rs 62,045 crore. A small step for humanity, a giant leap for marketing.
Discover key insights from over 200 senior news and media executives on the evolving landscape of the industry. Uncover the challenges, changing dynamics with tech platforms, and the imperative for publishers to unite in the face of a shifting advertising ecosystem
As China's borders reopen, the travel industry faces challenges and unprecedented opportunities. Dive deep into the realm of mobile advertising with Petal Ads, Huawei's game-changing platform. Explore how brands can craft personalized, location-based campaigns to capture the attention of tech-savvy Chinese travellers, ushering in a new era of post-pandemic tourism.